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Blog

Flavors That Bring Out the Best in Matcha

Posted by Aiya Matcha on Dec 4th 2024

Perfect Matcha PairingsMatcha’s deep, umami taste has made it a favorite among tea lovers and culinary creators alike. While delicious on its own, Matcha can truly shine when paired with complementary … read more

Aiya Matcha 2024 Holiday Gift Guide

Posted by Aiya Matcha on Nov 26th 2024

Unique and Thoughtful Ideas for Tea LoversIf you have tea enthusiasts in your life, the gift of Matcha can be the perfect way to show you care. Matcha’s vibrant green hue and unique taste make it a sp … read more

Celebrate Black Friday - 30% Off* Matcha Products!

Posted by Aiya Matcha on Nov 19th 2024

It's Matcha Madness! This Black Friday, we're bringing you the ultimate Matcha deal—30% off all products sitewide*! Whether you’re a Matcha enthusiast or just starting to explore the world of green te … read more

Three Creative Ways to Use Matcha This Thanksgiving

Posted by Aiya Matcha on Nov 15th 2024

Matcha-Infused Thanksgiving TreatsAs Thanksgiving approaches, many of us start thinking about how to elevate our holiday dishes. This year, why not add to your celebration with the unique flavors and … read more

​The Rise of Matcha

Posted by Aiya Matcha on Nov 6th 2024

Why This Star Ingredient is Taking Over KitchensIn 2024, Matcha has surged from niche superfood to a mainstream favorite in cafés, coffee shops, and home kitchens across North America. With its distin … read more