It's Matcha Madness!

This Black Friday, we're bringing you the ultimate Matcha deal—30% off all products sitewide*! Whether you’re a Matcha enthusiast or just starting to explore the world of green tea, now is the perfect time to stock up on your favorites or try something new. Let’s dive into the uses of each product, and how to make the most of this sale.

Understanding the Difference Between Ceremonial and Culinary Grade Matcha

Matcha comes in different grades to suit different purposes, and knowing which one to use can elevate your Matcha experience.

Ceremonial Grade Matcha

1. Best For: Traditional tea preparation (usu-cha) with just water.
2. Flavor Profile: Smooth, umami flavor.
3. Color: Vibrant jade green
4. Usage: This high-quality Matcha is meant to be enjoyed on its own. Simply whisk it with hot water (180°F) for a refreshing and authentic tea experience.
5. Avoid: While Ceremonial Grade Matcha is delightful on its own, its delicate flavor may be overshadowed by bolder ingredients when used in baking or for mixed drinks.

Culinary Grade Matcha

1. Best For: Cooking, baking, smoothies, and lattes.
2. Flavor Profile: Stronger and more robust, perfect for pairing with other ingredients.
3. Color: Less vibrant green
Usage: Culinary Grade Matcha isn’t ideal for drinking as traditional tea, but its flavor shines when used creatively in recipes.
• Add a scoop to your favorite smoothie for a Matcha flavor boost.
• Use it in baked goods like cookies, cakes, or pancakes.
4. Mix into cocktails or mocktails for a unique twist.
5. Avoid: Traditional tea preparation (usu-cha) with just water. Culinary Grade Matcha has a more bold flavor that is great for mixing with other ingredients but can be overpowering on its own

Sweetened Matcha Products—Perfect for Busy Days

For those who prefer a little sweetness in their routine, our Sweetened Matcha Latte Pods and Sweetened Matcha To Go Sticks make Matcha both easy and accessible. Our Sweetened Matcha Latte Pods, designed for Keurig Coffee Machines, make it effortless to enjoy a café-style Matcha latte right at home. For those on the go, our Sweetened Matcha To Go Sticks are a perfect match—just pour, mix and voilà, your delicious Matcha is ready in seconds!

With this Black Friday deal, you'll also get a free box of Sweetened Roasted Matcha To Go sticks* with any purchase of Aiya sweetened Matcha products. These sticks are perfect for on-the-go lattes and have a subtly nutty, roasted flavor that complements any occasion.

Travel-Friendly Sugar-Free Matcha

Matcha To Go Sticks offer pure Ceremonial Grade Matcha in single-serving packets. Just add to water, shake or stir, and enjoy a smooth tea flavor with a natural energy boost lasting 3–6 hours—no whisking needed!

Sugar-Free Sweetened Matcha To Go Sticks create a creamy, guilt-free latte in seconds. Sweetened with Stevia, the easy-tear packets are perfect for quick, on-the-go preparation.

Product Highlights

Here’s how you can use our Matcha products to suit your lifestyle:

Ceremonial Grade Matcha:

• Enjoy as a pure, vibrant green tea by whisking with water.

Culinary Grade Matcha - Featured in Forbes' list of the 15 Popular Matcha Powders of 2024, recognized for its quality and versatility:

• Blend into smoothies for a green tea twist.
• Bake into Matcha-flavored cookies, cakes, or muffins.
• Stir into pancake or waffle batter for a colorful, energizing breakfast.
• Use in Matcha cocktails or Matcha-infused salad dressings.

Sweetened Matcha Latte Pods:

• Convenient and delicious for a quick Matcha latte. Just pop into your K-Cup machine!

Matcha To Go, Sweetened Matcha To Go, & Sugar-Free Matcha To Go Sticks:

• Dissolve in cold or hot water for a lightly sweetened Matcha drink that travels well.

Why This Black Friday Sale Is Unmissable

1. 30% off sitewide* lets you stock up or try new Matcha products at a fraction of the cost.
2. Sweetened Matcha fans receive a FREE box of Sweetened Roasted Matcha To Go* with a purchase of any Aiya Sweetened product.
3. Matcha is versatile and can enhance everything from morning routines to festive recipes.

Take advantage of this Black Friday deal to discover the perfect Matcha for your needs. Whether you’re crafting traditional teas with Ceremonial Matcha, baking holiday treats with Culinary Matcha, or keeping it simple with sweetened products, there’s something for everyone.

Black Friday is the ultimate opportunity to get a head start on your holiday shopping. It’s the perfect time to find thoughtful gifts for friends, family, and coworkers—all while staying within your budget. Whether you’re planning to shop for unique stocking stuffers or larger presents, Aiya’s sale makes it easier to check the Matcha lovers on your list.

Don’t wait! This sale is only available from November 19 to December 1, 2024. Treat yourself or shop for the tea lover in your life—and enjoy the vibrant, versatile world of Matcha.

Terms & Conditions

Aiya Black Friday, Cyber Monday Sale:

*Discount valid only on products in stock and purchased through our online Retail and Wholesale stores. Orders must be placed from 12:00 AM PT Tuesday, November 19, 2024 through 11:59 PM PT Monday, December 1, 2024 to qualify. The 30% discount will automatically apply at Retail checkout, and the 15% discount will automatically apply at Wholesale checkout. No code needed. Discount cannot be combined with other promotional codes, except for Aiya Reward Point coupon codes and Aiya's Free Box of Sweetened Roasted Matcha To Go Promo.. Aiya reserves the right to change the terms of or terminate this promotion without prior notice.

**15% Wholesale discount valid only for approved Wholesale and Bulk accounts. Wholesale discount does not apply to Bulk pricing.

Free Product with Purchase:

*Promotion valid only for orders that include at least one (1) participating product (Sweetened Matcha To Go, Sugar Free Sweetened Matcha To Go, Sweetened Matcha Blend, Sweetened Black Tea Blend, or Sweetened Matcha Latte Pods) purchased through our online Retail store through 12/31/2024. Free box of Sweetened Roasted Matcha To Go will be automatically added to cart. Limit one free box per order. Aiya reserves the right to change the terms of or terminate this promotion without prior notice.